Gaya APA
Mcdonald, M. (2002).
How come your marketing plans aren't working? : Kunci sukses perencanaan pemasaran .
Jakarta:
Elex Media Komputindo.
Gaya MLA
Mcdonald, Malcolm.
"How come your marketing plans aren't working? : Kunci sukses perencanaan pemasaran".
Jakarta:
Elex Media Komputindo,
2002.
Text.