Gaya APA

Firmanzah, . (2009). Successful new product launching (NPL) in the local market: bridging standardization and localization . Jakarta: Salemba Empat.

Gaya MLA

Firmanzah, . "Successful new product launching (NPL) in the local market: bridging standardization and localization". Jakarta: Salemba Empat, 2009. Text.